Podcasting is an exceptionally new technique of using voice over internet rather than using the conventional methods of addressing the audience i.e. text. It allows the experts and professionals to share their work and experiences with a potentially huge audience over the internet easily and effectively. People from different walks of life are increasingly using the internet to promote their work and achievements and podcasting is an excellent way to accomplish this task without much hassle.

What exactly is Podcasting?

Podcasting, is essentially a communication tool on the internet that allows individuals to distribute their work in the form of audio and video files. The audio and video files, commonly termed as Podcasts are distributed using syndication feeds for playback on portable media players and computers. The podcasts can even be streamed directly on internet rather than downloading them as files in the computers. The host or author of a podcast is often called a Podcaster.

Podcasting is supported by RSS 2.0 which allows the content publishers to add the description of new content in an XML based RSS file which includes dates, titles, descriptions and links to MP3 files. Podcasting allows you to automatically receive new shows, discussions and programs when they are broadcasted or podcasted without going to a specific site to download them. You can listen to a variety of programs that are podcasted anytime by using portable players or media players on your computer.

Podcasting is increasingly becoming a popular medium of communication among people to share their knowledge with the huge community and to expand their social circle. Moreover, people are using podcasts to advertise their services including freight shipping, transportation, ticketing services etc

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