Home party companies place many restrictions on their direct sales consultants when it comes to marketing! When one considers the competition that is out there relative to party plan companies, it is a wonder that home party consultants are still going strong. At the end of the day in order to qualify for that commission check you must make direct sales, which translate to individual volume and personal volume. So what is a direct sales consultant to do? May I recommend podcasting?

What Is A Podcast?

Podcasts definitions being what they are, can get the newbie confused. Think of a podcast as home made advertorials. There are both audio podcasts and video podcasts.

Podcasts are a series of audio or video digital-media files, which can and should be distributed over the Internet by syndicated download, through Web feeds, to portable media players and personal computers. Podcasts stand out and are distinguishable from other digital-media formats by its ability to be syndicated, subscribed to, and downloaded automatically when new content is added.

Podcasting is having your own personal TV show or radio show, featuring you! So its Oprah being heard and watched in over 70 countries!

The host or author of a podcast is often called a podcaster.

Apple, the company has revolutionized this method of media dissemination through ipods and more recently with its uber popular iPhone! Educational podcasts tend to be one of the best podcasts out on the marketing.

So How does one create a podcast?

You must first decide whether you will be requiring an audio podcast? Perhaps you are more inclined to video podcasts, you are also welcome to a combination of the two.

Then you need to decide what outlets you will use to disseminate your podcasts. There can be found on the web a listing of podcast directories that you can submit your podcast to, the most popular one being iTunes! Also be aware that there may be those who do not use itunes, so offer some options. One of the better known podcast directory for podcast distribution services is podcast alley. A podcast blog is highly recommended because people can read and hear the content right from your won blog and as such create a lot of traffic for you! (Do I hear free, qualified direct sales leads?)

Of course as with any endeavor, you will want to decide on a target audience. My target is women, between the ages of 25-50 who are involved in direct sales, direct selling, home party plans, or home based business!

Then you want to decide what the focus of your podcast. Will you be sharing storied, interviews, tips, marketing lessons? How to and educational podcasts a staple. Writing podcasts is highly recommended, always create outlines so that you do not ramble on for hours on end! You will need an introduction, body and conclusion to your podcast!

How to Make A Podcast

Now this where things get exciting. What type of computer do you have? Mac come with inbuilt software through garage band that makes it very easy to record and covert your mp3 podcasts. This the the file format that makes it easy to download podcasts.

1. Garage Band for Macs

2. Audacity for PC's (they also have audacity for macs)

3. Microphone

4. Editing Ability

5. Intro & Exit Music

6. Pictures

7. RSS Feed Creator!

8. Podcatchers e.g, iTunes

9. An Internet connection!

Alright now armed with your tools and knowledge, be on your merry way and create a podcast!

Party Plan Pat is the Author of 10 Deadly Home Party Plan Business Mistakes, Home Party Plan Success Tips - a blog focused solely on imparting marketing wisdom to home party consultants. She is also the creator of the Little Black Book Of Home Party Plan Marketing Success System designed to catapult direct sales profits using new technologies and Methods.

Of what worth is the success of your business to you? Patricia Makhulo offers a practical guide to achieving financial freedom. This is the official how to guide for you to gain control of your business growth and profits, to generating massive income. Put yourself on the positive cash-flow track... with virtually no selling! Learn how to take control of your business. You are worth what you say you are, Don't Delay. Cash In - You Deserve It!

Get Your Free Daily Proven Home Party Marketing Tips Today

PATRICIA 503-454-0940

Podcasting is blogging with audio instead of text. Essentially, you post an MP3 file instead of an article.

5 Reasons Why Podcasts Are Great

1. An increasing number of people are downloading new podcasts every day.

2. Unlike TV, podcast can be played whenever the listener wants.

3. People can listen to them in their cars on their way to work or when they go for a run. You will get their full attention.

4. There is a lot less competition in the podcast market than there is in the article market.

5. Podcasting is a lot easier and less time-consuming than blogging and getting your articles published.

5 Steps to Producing a Podcast

1. Download Audacity at audacity.sourceforge.net/download/ or any other audio editing tool.

2. Get a good microphone.

3. Write the script (so the podcast doesn't sound improvised and amateurish).

4. Record it in a noise-free environment.

5. Apply the noise-reduction filter in your audio editing software and save the podcast file.

Where You Can Submit Your Podcast

PodOMatic - podomatic.com/

Podcast Alley - podcastalley.com/index.php

iTunes - itunes.com/

Yahoo Podcasts - podcasts.yahoo.com/

Digg Podcasts - digg.com/podcasts

Podcast Directory - podcastdirectory.com/

Podcast Pickle - podcastpickle.com/

PodFeed - podfeed.net/

Odeo - odeo.com/

Digital Podcast - digitalpodcast.com/

Podcast.net - podcast.net/

Singing Fish - search.singingfish.com/sfw/home.jsp

Blog Universe - bloguniverse.com/

All Podcasts - allpodcasts.com/

Big Contact - bigcontact.com/

Collectik - collectik.net/collectik/

PodNova - podnova.com/

PodTech - podtech.net/home/

How to Save a Lot of Time When You Submit Your Podcast

I absolutely love these two tools because they submit your podcasts to the major podcast directories for free and they save you a lot of time.

PodPusher - podpusher.com/

Pod Submitter - podsubmitter.com/submit

Zeke Camusio
The Outsourcing Company - Creative Web Design Agency
http://www.TheOutsourcingCompany.com
info@TheOutsourcingCompany.com (1)877-581-3921 (Available 24/7)

Home party companies place many restrictions on their direct sales consultants when it comes to marketing! When one considers the competition that is out there relative to party plan companies, it is a wonder that home party consultants are still going strong. At the end of the day in order to qualify for that commission check you must make direct sales, which translate to individual volume and personal volume. So what is a direct sales consultant to do? May I recommend podcasting?

What Is A Podcast?

Podcasts definitions being what they are, can get the newbie confused. Think of a podcast as home made advertorials. There are both audio podcasts and video podcasts.

Podcasts are a series of audio or video digital-media files, which can and should be distributed over the Internet by syndicated download, through Web feeds, to portable media players and personal computers. Podcasts stand out and are distinguishable from other digital-media formats by its ability to be syndicated, subscribed to, and downloaded automatically when new content is added.

Podcasting is having your own personal TV show or radio show, featuring you! So its Oprah being heard and watched in over 70 countries!

The host or author of a podcast is often called a podcaster.

Apple, the company has revolutionized this method of media dissemination through ipods and more recently with its uber popular iPhone! Educational podcasts tend to be one of the best podcasts out on the marketing.

So How does one create a podcast?

You must first decide whether you will be requiring an audio podcast? Perhaps you are more inclined to video podcasts, you are also welcome to a combination of the two.

Then you need to decide what outlets you will use to disseminate your podcasts. There can be found on the web a listing of podcast directories that you can submit your podcast to, the most popular one being iTunes! Also be aware that there may be those who do not use itunes, so offer some options. One of the better known podcast directory for podcast distribution services is podcast alley. A podcast blog is highly recommended because people can read and hear the content right from your won blog and as such create a lot of traffic for you! (Do I hear free, qualified direct sales leads?)

Of course as with any endeavor, you will want to decide on a target audience. My target is women, between the ages of 25-50 who are involved in direct sales, direct selling, home party plans, or home based business!

Then you want to decide what the focus of your podcast. Will you be sharing storied, interviews, tips, marketing lessons? How to and educational podcasts a staple. Writing podcasts is highly recommended, always create outlines so that you do not ramble on for hours on end! You will need an introduction, body and conclusion to your podcast!

How to Make A Podcast

Now this where things get exciting. What type of computer do you have? Mac come with inbuilt software through garage band that makes it very easy to record and covert your mp3 podcasts. This the the file format that makes it easy to download podcasts.

1. Garage Band for Macs

2. Audacity for PC's (they also have audacity for macs)

3. Microphone

4. Editing Ability

5. Intro & Exit Music

6. Pictures

7. RSS Feed Creator!

8. Podcatchers e.g, iTunes

9. An Internet connection!

Alright now armed with your tools and knowledge, be on your merry way and create a podcast!

Party Plan Pat is the Author of 10 Deadly Home Party Plan Business Mistakes, Home Party Plan Success Tips - a blog focused solely on imparting marketing wisdom to home party consultants. She is also the creator of the Little Black Book Of Home Party Plan Marketing Success System designed to catapult direct sales profits using new technologies and Methods.

Of what worth is the success of your business to you? Patricia Makhulo offers a practical guide to achieving financial freedom. This is the official how to guide for you to gain control of your business growth and profits, to generating massive income. Put yourself on the positive cash-flow track... with virtually no selling! Learn how to take control of your business. You are worth what you say you are, Don't Delay. Cash In - You Deserve It!

Get Your Free Daily Proven Home Party Marketing Tips Today

PATRICIA 503-454-0940

Over the past decade we have seen the Internet grow by leaps and bounds. In the first-generation of Internet marketing, techniques were very limited and it was thought that banner advertising was the only way to go and search engine ranking and search engine criteria were virtually non-existent!

With the second-generation of Internet marketing, businesses realized that the Internet wasn't a technology but a marketing tool. We began to see more focused and varied techniques which are still very much used today. Things like generating repeat traffic, search engine optimization, permission marketing and viral marketing became important Internet marketing elements.

Third-generation Internet marketing encompasses many or all parts of the second generations plus a whole lot more. With the third-generation came the search explosion where we can now search for videos, images and maps, we can now search locally as well as on a global scale. Search engine optimization for each of these new searches require their own strategy. Third generation Internet marketing includes all the latest techniques - podcasting, videocasting, blogs, mblogs, flogs, wikis, mobile marketing, interactive maps, social marketing, RSS and a whole lot more!

Podcasting - What Is It?

Podcasting is the distribution of audio content via the Internet.

It is distributed for listening on personal computers, MP3 players, iPods or other mobile devices. The term podcasting originally came from the two terms "broadcasting" and "iPod" but as I stated above, they can be listened to on just about any mobile device as well as your PC.

How Does It Work?

Podcasting is a relatively easy process. You need your content and a few pieces of equipment, including your computer, a microphone, audio recording software and an MP3 encoder. You also need a Web site or host for distribution. Once you have those, you're in business!

Once you have finished recording your podcast you can put it on your Web site and make it available as an individual podcast or as a series of podcasts available for download on a subscription basis through RSS feed.

Once searchers download your podcast from your site, or host, they can listen to your content where ever they want, whenever they want!

What to Include in Your Podcast

There are so many topics that are suitable for podcasts. There are podcasts on everything from Internet Marketing to Thai cooking. I have listed a few ideas below, but as I said above, there are podcasts on every topic imaginable!

Just to name a few:

* Training tutorials

* Guided Tours (ie., museum tours, city tours, art gallery tours, etc.)

* Interviews

* Announcements (ie., new CD released, new music video released, etc.)

* Informational content

* TV and Radio shows

* Sportscasts

* And so many more...

Promoting Your Podcast

As with any web site content or published material, you want to get as wide a distribution for your podcast as you can.

The most obvious place to promote your podcast would be right on your Web site. If you are going to put it on your Web site make sure it stands out. You can even have a whole page dedicated to it (or them!).

Remember to make it easy for people to subscribe by way of an RSS feed or give you permission to email them when you have new podcasts available.

Be sure to provide information on your podcast content (sell the sizzle) and also provide the tools they need to be able to access the content.

Include Viral marketing - Tell a friend about this podcast - to enable your Web site visitors to spread the word.

Here are a few other ways you can promote your podcast:

* Promote your podcast in your signature file

* Promote your podcasts on partner sites

* Promote your podcast through popular podcast sites, such as:

* iTunes- http://www.itunes.com

* Submit your podcast to podcast search engines like:

* Podcast Alley- http://www.podcastalley.com

* Podcast Pickle- http://www.podcastpickle.com/

* Promote your podcasts on any sites that are targeting the same target market you are and where your content would be valuable to that site

Benefits Of Having A Podcast

We are seeing podcasting take off because it enables listeners to enjoy the audio content when they want - they can listen to a tour of the community where they are thinking of relocating while on a 10:30 a.m. flight to view a house in that community, they can enjoy a podcast on how to complete a purchase agreement while on the treadmill first thing in the morning, or they can listen to descriptions of new listings while riding the subway to work, or they can listen to your advice on getting their house ready for the market while lazing by the pool.

People no longer have to be in a particular place at a particular time to hear your audio content, they can download it and listen to it anywhere at any time.

They can take your message with them wherever they go!

Susan Sweeney, CA, CSP, HoF

Best-selling author of 8 Internet Marketing Books, including 101 Ways to Promote Your Real Estate Web Site

Check out my site to see how you can take my FREE online Search Engine Optimization Methodology course - [http://www.RealEstateInternetMarketingBook.com]